{"id":149559,"url":"https://ivod.ly.gov.tw/Play/Clip/1M/149559","video_url":"https://ivod-lyvod.cdn.hinet.net/vod_1/_definst_/mp4:1MClips/1441ba9c2015bdbe4c4ae2d14c8a2abf3ebf0b3ad7e91c05f8ba9b0039caa7a60f1c420776665bfc5ea18f28b6918d91.mp4/playlist.m3u8","委員名稱":"徐巧芯","委員發言時間":"12:06:02 - 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50萬。再看下一年、2023年，終於今年有提供到的是一些相關的KPI，但是一樣只走了20天。這些點閱率來講，我都幫你們換算好了，如果換算出來的話，你會發現其實112年1月19到2月7號的點閱數只有567，112年6月7日到6月21日點閱數只有423，等於是你的廣告投放預算非常的差，為什麼會有這樣子的情況？難道小錢就不是錢嗎？難道你們投放廣告的時候不需要考慮它的CP值嗎？這樣子的50萬廣告，任何一家的大媒體都比它還要便宜、宣傳效果都還要更好的，為什麼過去我們會每年向這家公司做相關的媒體採購？"],["王總經理耀庭：向委員報告，台電為什麼要下廣告，主要是因為我們……"],["徐委員巧芯：你可以下廣告，但是你不覺得這樣子的一個CP值太低了嗎？"],["王總經理耀庭：我們事實上在各項的媒體都有做了，包括廣播、電視、報紙……"],["徐委員巧芯：各項的媒體，其它家有像這樣子這麼貴、CP值這麼低嗎？我直接問你，你覺得這樣每年的成效對台電的宣傳效用幫助是高還是低？"],["王總經理耀庭：因為我們要做到每一個面向，不同的……"],["徐委員巧芯：你沒有回答到我的問題，我只問你這樣子的一個專案每年花50萬，到底它對台電宣傳的幫助是大還是小嘛？"],["王總經理耀庭：因為每一個面向的群眾我們都要照顧到。"],["徐委員巧芯：所以你覺得很棒，今年還要繼續執行，明年還要繼續執行？"],["王總經理耀庭：我們會檢討那個執行的成效，然後再來……"],["徐委員巧芯：沒有，我今天就把成效都拿出來給你們看了嘛，從2018到2023，我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助，那你今年要繼續下啊！如果你認為推廣沒有幫助、CP值太低的話，那你今年不要下啊！你就只要回答我這個問題就好，你們認為過去從107年到112年，針對這家公司去下廣告的成果你覺得合理不合理？你覺得錢有沒有花在刀口上？你覺得宣傳的效果是好還是不好？"],["王總經理耀庭：好，我想這樣子啦，就是因為我們之前是要考慮的面向不一樣，因為參數會有很多種，如果委員認為在未來……"],["徐委員巧芯：對，我想知道你的看法，我想知道的是政府部門對於下這樣子廣告的看法，你覺得宣傳的效果是好還是不好？你不用管我覺得好或不好，我只想聽你的答案。"],["王總經理耀庭：對，因為我們剛剛講不是只有點閱率的參數……"],["徐委員巧芯：它還有什麼？還有跟媒體人的關係嗎？這一點要考慮進來嗎？"],["王總經理耀庭：不是，對於不同群面向的群眾，我們都希望能夠接觸到。"],["徐委員巧芯：好，如果你覺得很棒，請你今年繼續下；但如果你自己都覺得有點心虛了，請你未來在媒體採購上面要注重媒體過去CP值的表現，到底對於台電的宣傳推廣有沒有幫助，否則我們會覺得你今天要漲我們的電價，但是你過去花錢的時候是花得不眨眼，隨便亂花，CP值很差也花，這樣子你今天要漲大家電價的時候，人民就沒有辦法接受，請回去好好檢討。謝謝。"],["王總經理耀庭：好，謝謝委員。"],["主席：謝謝徐委員。","接下來我們請賴士葆委員、賴士葆委員、賴士葆委員不在場。","請王世堅委員詢答。"]],"agenda":{"page_end":250,"meet_id":"委員會-11-1-19-2","speakers":["楊瓊瓔","陳亭妃","林岱樺","邱議瑩","張啓楷","謝衣鳯","呂玉玲","鄭天財Sra 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\"end\": 41.666, \"score\": 0.902}, {\"word\": \"要\", \"start\": 41.666, \"end\": 41.786, \"score\": 0.832}, {\"word\": \"問\"}, {\"word\": \"一\", \"start\": 41.786, \"end\": 41.886, \"score\": 0.995}, {\"word\": \"下\", \"start\": 41.886, \"end\": 42.046, \"score\": 0.967}, {\"word\": \"部\", \"start\": 42.046, \"end\": 42.346, \"score\": 0.861}, {\"word\": \"長\"}, {\"word\": \"我\", \"start\": 42.346, \"end\": 42.587, \"score\": 0.914}, {\"word\": \"們\"}, {\"word\": \"台\", \"start\": 42.587, \"end\": 43.147, \"score\": 0.877}, {\"word\": \"電\"}, {\"word\": \"現\"}, {\"word\": \"在\", \"start\": 43.147, \"end\": 43.327, \"score\": 0.999}, {\"word\": \"是\", \"start\": 43.327, \"end\": 43.447, \"score\": 0.858}, {\"word\": \"不\", \"start\": 43.447, \"end\": 43.487, \"score\": 0.547}, {\"word\": \"是\", \"start\": 43.487, \"end\": 43.667, \"score\": 0.901}, {\"word\": \"面\", \"start\": 43.667, \"end\": 44.048, \"score\": 0.936}, {\"word\": \"臨\"}, {\"word\": \"到\", \"start\": 44.048, \"end\": 44.308, \"score\": 0.999}, {\"word\": \"非\", \"start\": 44.308, \"end\": 44.468, \"score\": 0.998}, {\"word\": \"常\", \"start\": 44.468, \"end\": 44.969, \"score\": 0.959}, {\"word\": \"嚴\"}, {\"word\": \"峻\", \"start\": 44.969, \"end\": 45.149, \"score\": 0.89}, {\"word\": \"的\", \"start\": 45.149, \"end\": 45.169, \"score\": 0.983}, {\"word\": \"財\"}, {\"word\": \"務\"}, {\"word\": \"問\"}, {\"word\": \"題\"}]}, {\"start\": 47.571, \"end\": 65.605, \"text\": \"對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該\", \"words\": [{\"word\": \"對\"}, {\"word\": \"因\", \"start\": 47.571, \"end\": 48.011, \"score\": 0.686}, {\"word\": \"為\"}, {\"word\": \"現\"}, {\"word\": \"在\", \"start\": 48.011, \"end\": 48.211, \"score\": 0.527}, {\"word\": \"台\", \"start\": 48.211, \"end\": 48.612, \"score\": 0.679}, {\"word\": \"電\"}, {\"word\": \"有\", \"start\": 48.612, \"end\": 49.012, \"score\": 0.792}, {\"word\": \"還\"}, {\"word\": \"有\", 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52.134, \"end\": 52.314, \"score\": 0.695}, {\"word\": \"面\", \"start\": 52.314, \"end\": 52.475, \"score\": 0.751}, {\"word\": \"因\", \"start\": 52.475, \"end\": 52.995, \"score\": 0.745}, {\"word\": \"為\"}, {\"word\": \"這\"}, {\"word\": \"樣\"}, {\"word\": \"的\", \"start\": 52.995, \"end\": 53.515, \"score\": 0.697}, {\"word\": \"虧\"}, {\"word\": \"損\"}, {\"word\": \"呢\", \"start\": 53.515, \"end\": 53.756, \"score\": 0.613}, {\"word\": \"在\", \"start\": 53.756, \"end\": 54.376, \"score\": 0.888}, {\"word\": \"像\", \"start\": 54.376, \"end\": 54.756, \"score\": 0.691}, {\"word\": \"銀\"}, {\"word\": \"行\", \"start\": 54.756, \"end\": 55.197, \"score\": 0.611}, {\"word\": \"貸\"}, {\"word\": \"款\", \"start\": 55.197, \"end\": 55.357, \"score\": 0.635}, {\"word\": \"的\", \"start\": 55.357, \"end\": 55.477, \"score\": 0.733}, {\"word\": \"部\", \"start\": 55.477, \"end\": 55.637, \"score\": 0.668}, {\"word\": \"分\", \"start\": 55.637, \"end\": 56.238, \"score\": 0.706}, {\"word\": \"確\"}, {\"word\": \"實\"}, {\"word\": \"是\", \"start\": 56.238, \"end\": 56.478, \"score\": 0.861}, {\"word\": \"比\", \"start\": 56.478, \"end\": 56.798, \"score\": 0.612}, {\"word\": \"較\"}, {\"word\": \"困\", \"start\": 56.798, \"end\": 57.338, \"score\": 0.773}, {\"word\": \"難\"}, {\"word\": \"所\", \"start\": 57.338, \"end\": 57.519, \"score\": 0.842}, {\"word\": \"以\", \"start\": 57.519, \"end\": 57.619, \"score\": 0.847}, {\"word\": \"一\", \"start\": 57.619, \"end\": 57.959, \"score\": 0.654}, {\"word\": \"個\"}, {\"word\": \"公\", \"start\": 57.959, \"end\": 58.239, \"score\": 0.922}, {\"word\": \"司\", \"start\": 58.239, \"end\": 58.679, \"score\": 0.825}, {\"word\": \"如\", \"start\": 58.679, \"end\": 58.88, \"score\": 0.633}, {\"word\": \"果\", \"start\": 58.88, \"end\": 59.06, \"score\": 0.799}, {\"word\": \"他\", \"start\": 59.06, \"end\": 59.36, \"score\": 0.822}, {\"word\": \"是\", \"start\": 59.36, \"end\": 59.62, \"score\": 0.879}, {\"word\": \"遇\", \"start\": 59.62, \"end\": 59.78, \"score\": 0.792}, {\"word\": \"到\", \"start\": 59.78, \"end\": 60.621, \"score\": 0.716}, {\"word\": \"財\"}, {\"word\": \"務\"}, {\"word\": \"問\"}, {\"word\": \"題\"}, {\"word\": \"的\", \"start\": 60.621, \"end\": 60.921, \"score\": 0.666}, {\"word\": \"話\"}, {\"word\": \"那\", \"start\": 60.921, \"end\": 61.241, \"score\": 0.763}, {\"word\": \"我\", \"start\": 61.241, \"end\": 61.382, \"score\": 0.844}, {\"word\": \"問\"}, {\"word\": \"一\", \"start\": 61.382, \"end\": 61.462, \"score\": 0.756}, {\"word\": \"下\", \"start\": 61.462, \"end\": 61.642, \"score\": 0.651}, {\"word\": \"部\", \"start\": 61.642, \"end\": 61.922, \"score\": 0.722}, {\"word\": \"長\"}, {\"word\": \"你\", \"start\": 61.922, \"end\": 62.162, \"score\": 0.705}, {\"word\": \"會\"}, {\"word\": \"不\", \"start\": 62.162, \"end\": 63.323, \"score\": 0.841}, {\"word\": \"會\"}, {\"word\": \"認\"}, {\"word\": \"為\"}, {\"word\": \"說\"}, {\"word\": \"我\", \"start\": 63.323, \"end\": 63.523, \"score\": 0.822}, {\"word\": \"們\"}, {\"word\": \"在\", \"start\": 63.523, \"end\": 63.743, \"score\": 0.845}, {\"word\": \"所\", \"start\": 63.743, \"end\": 63.883, \"score\": 0.783}, {\"word\": \"有\", \"start\": 63.883, \"end\": 64.004, \"score\": 0.808}, {\"word\": \"的\", \"start\": 64.004, \"end\": 64.164, \"score\": 0.811}, {\"word\": \"花\", \"start\": 64.164, \"end\": 64.564, \"score\": 0.726}, {\"word\": \"費\"}, {\"word\": \"上\", \"start\": 64.564, \"end\": 64.724, \"score\": 0.781}, {\"word\": \"面\", \"start\": 64.724, \"end\": 64.944, \"score\": 0.777}, {\"word\": \"都\", \"start\": 64.944, \"end\": 65.084, \"score\": 0.817}, {\"word\": \"應\"}, {\"word\": \"該\"}, {\"word\": \"要\", \"start\": 65.084, \"end\": 65.104, \"score\": 0.0}, {\"word\": \"審\"}, {\"word\": \"慎\"}, {\"word\": \"不\", \"start\": 65.104, \"end\": 65.225, \"score\": 0.768}, {\"word\": \"管\", \"start\": 65.225, \"end\": 65.245, \"score\": 0.0}, {\"word\": \"他\", \"start\": 65.245, \"end\": 65.345, \"score\": 0.779}, {\"word\": \"是\", \"start\": 65.345, \"end\": 65.365, \"score\": 0.0}, {\"word\": \"大\", \"start\": 65.365, \"end\": 65.545, \"score\": 0.697}, {\"word\": \"錢\"}, {\"word\": \"是\", \"start\": 65.545, \"end\": 65.565, \"score\": 0.0}, {\"word\": \"小\", \"start\": 65.565, \"end\": 65.585, \"score\": 0.0}, {\"word\": \"錢\"}, {\"word\": \"都\", \"start\": 65.585, \"end\": 65.605, \"score\": 0.0}, {\"word\": \"應\"}, {\"word\": \"該\"}]}, {\"start\": 68.387, \"end\": 69.689, \"text\": \"這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢\", \"words\": [{\"word\": \"這\"}, {\"word\": \"是\", \"start\": 68.387, \"end\": 68.427, \"score\": 0.499}, {\"word\": \"讓\"}, {\"word\": \"我\", \"start\": 68.427, \"end\": 68.487, \"score\": 0.47}, {\"word\": \"覺\"}, {\"word\": \"得\", \"start\": 68.487, \"end\": 68.507, \"score\": 0.0}, {\"word\": \"很\", \"start\": 68.507, \"end\": 68.647, \"score\": 0.825}, {\"word\": \"懷\"}, {\"word\": \"疑\", \"start\": 68.647, \"end\": 68.747, \"score\": 0.8}, {\"word\": \"的\", \"start\": 68.747, \"end\": 68.767, \"score\": 0.003}, {\"word\": \"地\", \"start\": 68.767, \"end\": 68.848, \"score\": 0.621}, {\"word\": \"方\", \"start\": 68.848, \"end\": 69.048, \"score\": 0.852}, {\"word\": \"就\", \"start\": 69.048, \"end\": 69.168, \"score\": 0.833}, {\"word\": \"是\", \"start\": 69.168, \"end\": 69.188, \"score\": 0.0}, {\"word\": \"說\"}, {\"word\": \"我\", \"start\": 69.188, \"end\": 69.268, \"score\": 0.747}, {\"word\": \"看\", \"start\": 69.268, \"end\": 69.408, \"score\": 0.842}, {\"word\": \"我\", \"start\": 69.408, \"end\": 69.428, \"score\": 0.0}, {\"word\": \"們\"}, {\"word\": \"的\", \"start\": 69.428, \"end\": 69.528, \"score\": 0.784}, {\"word\": \"台\", \"start\": 69.528, \"end\": 69.608, \"score\": 0.75}, {\"word\": \"電\"}, {\"word\": \"很\", \"start\": 69.608, \"end\": 69.668, \"score\": 0.643}, {\"word\": \"有\", \"start\": 69.668, \"end\": 69.689, \"score\": 0.0}, {\"word\": \"錢\"}]}, {\"start\": 84.245, \"end\": 87.787, \"text\": \"因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購\", \"words\": [{\"word\": \"因\", \"start\": 84.245, \"end\": 84.325, \"score\": 0.775}, {\"word\": \"為\"}, {\"word\": \"台\", \"start\": 84.325, \"end\": 84.345, \"score\": 0.0}, {\"word\": \"電\"}, {\"word\": \"既\", \"start\": 84.345, \"end\": 84.365, \"score\": 0.0}, {\"word\": \"然\", \"start\": 84.365, \"end\": 84.385, \"score\": 0.0}, {\"word\": \"財\"}, {\"word\": \"務\"}, {\"word\": \"狀\"}, {\"word\": \"況\"}, {\"word\": \"這\"}, {\"word\": \"麼\"}, {\"word\": \"差\", \"start\": 84.385, \"end\": 84.405, \"score\": 0.0}, {\"word\": \"可\", \"start\": 84.405, \"end\": 84.465, \"score\": 0.666}, {\"word\": \"是\", \"start\": 84.465, \"end\": 84.485, \"score\": 0.0}, {\"word\": \"我\", \"start\": 84.485, \"end\": 84.505, \"score\": 0.0}, {\"word\": \"們\"}, {\"word\": \"過\"}, {\"word\": \"去\", \"start\": 84.505, \"end\": 84.525, \"score\": 0.0}, {\"word\": \"看\", \"start\": 84.525, \"end\": 84.545, \"score\": 0.0}, {\"word\": \"到\", \"start\": 84.545, \"end\": 84.565, \"score\": 0.0}, {\"word\": \"了\", \"start\": 84.565, \"end\": 84.685, \"score\": 0.338}, {\"word\": \"台\", \"start\": 84.685, \"end\": 84.845, \"score\": 0.684}, {\"word\": \"電\"}, {\"word\": \"在\", \"start\": 84.845, \"end\": 84.866, \"score\": 0.0}, {\"word\": \"針\"}, {\"word\": \"對\"}, {\"word\": \"所\", \"start\": 84.866, \"end\": 84.946, \"score\": 0.75}, {\"word\": \"謂\"}, {\"word\": \"的\", \"start\": 84.946, \"end\": 85.046, \"score\": 0.418}, {\"word\": \"廣\"}, {\"word\": \"告\", \"start\": 85.046, \"end\": 85.126, \"score\": 0.749}, {\"word\": \"採\"}, {\"word\": \"購\"}, {\"word\": \"的\", \"start\": 85.126, \"end\": 85.146, \"score\": 0.0}, {\"word\": \"這\"}, {\"word\": \"個\"}, {\"word\": \"部\", \"start\": 85.146, \"end\": 85.166, \"score\": 0.0}, {\"word\": \"分\", \"start\": 85.166, \"end\": 85.186, \"score\": 0.0}, {\"word\": \"非\", \"start\": 85.186, \"end\": 85.206, \"score\": 0.0}, {\"word\": \"常\", \"start\": 85.206, \"end\": 85.346, \"score\": 0.857}, {\"word\": \"的\", \"start\": 85.346, \"end\": 85.366, \"score\": 0.0}, {\"word\": \"鬆\"}, {\"word\": \"散\", \"start\": 85.366, \"end\": 85.486, \"score\": 0.18}, {\"word\": \"我\", \"start\": 85.486, \"end\": 85.506, \"score\": 0.0}, {\"word\": \"們\"}, {\"word\": \"可\", \"start\": 85.506, \"end\": 85.566, \"score\": 0.665}, {\"word\": \"以\", \"start\": 85.566, \"end\": 85.586, \"score\": 0.0}, {\"word\": \"看\", \"start\": 85.586, \"end\": 85.606, \"score\": 0.0}, {\"word\": \"到\", \"start\": 85.606, \"end\": 85.626, \"score\": 0.006}, {\"word\": \"1\"}, {\"word\": \"1\"}, {\"word\": \"2\"}, {\"word\": \"年\", \"start\": 85.626, \"end\": 85.646, \"score\": 0.0}, {\"word\": \"從\"}, {\"word\": \"1\"}, {\"word\": \"0\"}, {\"word\": \"7\"}, {\"word\": \"年\", \"start\": 85.646, \"end\": 85.666, \"score\": 0.0}, {\"word\": \"、\"}, {\"word\": \"1\"}, {\"word\": \"0\"}, {\"word\": \"8\"}, {\"word\": \"年\", \"start\": 85.666, 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\"都\", \"start\": 230.725, \"end\": 231.145, \"score\": 0.795}, {\"word\": \"還\"}, {\"word\": \"是\", \"start\": 231.145, \"end\": 231.305, \"score\": 0.898}, {\"word\": \"更\", \"start\": 231.305, \"end\": 231.465, \"score\": 0.871}, {\"word\": \"好\", \"start\": 231.465, \"end\": 231.665, \"score\": 0.793}, {\"word\": \"的\", \"start\": 231.665, \"end\": 231.685, \"score\": 0.975}]}, {\"start\": 232.265, \"end\": 236.207, \"text\": \"為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?\", \"words\": [{\"word\": \"為\"}, {\"word\": \"什\", \"start\": 232.265, \"end\": 232.805, \"score\": 0.807}, {\"word\": \"麼\"}, {\"word\": \"過\"}, {\"word\": \"去\", \"start\": 232.805, \"end\": 233.026, \"score\": 0.855}, {\"word\": \"我\", \"start\": 233.026, \"end\": 233.466, \"score\": 0.757}, {\"word\": \"們\"}, {\"word\": \"會\"}, {\"word\": \"每\", \"start\": 233.466, \"end\": 233.686, \"score\": 0.936}, {\"word\": \"年\", \"start\": 233.686, \"end\": 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{\"word\": \"要\", \"start\": 337.976, \"end\": 337.996, \"score\": 0.005}, {\"word\": \"漲\"}, {\"word\": \"我\", \"start\": 337.996, \"end\": 338.016, \"score\": 0.0}, {\"word\": \"們\"}, {\"word\": \"的\", \"start\": 338.016, \"end\": 338.036, \"score\": 0.001}, {\"word\": \"電\"}, {\"word\": \"價\"}, {\"word\": \"徐\", \"start\": 358.834, \"end\": 358.934, \"score\": 0.8}, {\"word\": \"巧\", \"start\": 358.934, \"end\": 358.994, \"score\": 0.667}, {\"word\": \"芯\", \"start\": 358.994, \"end\": 359.014, \"score\": 0.0}], \"language\": \"zh\"}","srt":"1\n00:00:00,409 --> 00:00:15,627\n我們請徐巧芯委員請做詢答謝謝主席我們請王部長跟台電我們請王部長跟台電董事長\n\n2\n00:00:20,668 --> 00:00:45,169\n部長,我們台電目前虧損得非常嚴重包含2023年單年虧損1985億累積虧損達到3820億元中間我們也還沒有去認列合適的2858億的興建費用它等同於是一種負債那台電如果是民間公司早就破產了我想要問一下部長我們台電現在是不是面臨到非常嚴峻的財務問題\n\n3\n00:00:47,571 --> 00:01:05,605\n對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該\n\n4\n00:01:08,387 --> 00:01:09,689\n這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢\n\n5\n00:01:24,245 --> 00:01:27,787\n因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購\n\n6\n00:01:51,781 --> 00:02:02,070\n每年都給人家50萬50萬雖然不是非常大的金額但是我們要問的是台電既然財政狀況這麼的差財務狀況這麼差是不是要用在刀口上我想有些內容部長或許不知道像我來跟您做一個簡報我們來看一下具體而言我們這個錢是怎麼花的結案報告是怎麼寫的我們先來看2018年的\n\n7\n00:02:14,281 --> 00:02:17,842\n2018年我們的結案報告提供的就是一個Banner然後呢我們結案報告這50萬喔50萬只刊在網站上面10天然後呢編輯式廣告兩則每個刊期45天等於說只有4個廣告而已然後走期10到45天這要發我們50萬這在2018年等一下會給你們時間回應2019年的時候一模一樣\n\n8\n00:02:41,346 --> 00:02:58,634\n今天每年的狀況一模一樣兩則廣告45天兩則廣告10天隨便給你做一個微宣放上去只要50萬而2020年往後看三篇廣邊新聞就這樣三篇廣邊新聞再花50萬再往下看\n\n9\n00:03:00,304 --> 00:03:16,532\n2020年一篇廣告五篇廣編十天的一期而已一檔的Banner50萬再看下一年2023年終於今年有提供到的是一些相關的KPI但是一樣只走了20天那這些點閱率來講我都幫你們換算好了如果換算出來的話你會發現說其實它的\n\n10\n00:03:24,435 --> 00:03:51,685\n112年1月19日到2月7日點閱數只有567112年6月7日到6月21日點閱數只有423等於說是呢你的廣告投放預算非常的差為什麼會有這樣子的情況難道小錢就不是錢嗎難道你們投放廣告的時候不需要考慮他的CP值嗎這樣子的50萬廣告任何一家的大媒體都是比他還要便宜的宣傳效果都還是更好的\n\n11\n00:03:52,265 --> 00:03:56,207\n為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?\n\n12\n00:04:21,242 --> 00:04:32,323\n因為我們要做到每一個面向...你沒有回答到我的問題我只問你這樣子的一個專案每年花的50萬到底它對台電的宣傳的幫助是大還是小嗎?\n\n13\n00:04:33,325 --> 00:04:47,352\n所以你覺得很棒今年還要繼續執行明年還要繼續執行我們會檢討執行的成效所以我今天就把成效都拿出來給你看了從2018到2023我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助那你今年要繼續下\n\n14\n00:04:53,155 --> 00:05:11,368\n如果你認為推廣沒有幫助CP值太低的話那你今年不下你就只要回答我這個問題就好你們認為過去從107年到112年針對這家公司去下廣告的成果你覺得合理不合理你覺得錢有沒有花在包口上你覺得宣傳的效果是好還是不好\n\n15\n00:05:12,469 --> 00:05:30,909\n我想知道你的看法。我想知道的是政府部門對於下降幅廣告的看法。你覺得宣傳的效果是好還是不好?你不用管我覺得好不好,我只想聽你的答案。\n\n16\n00:05:32,671 --> 00:05:38,036\n還有什麼?還有跟媒體人的關係嗎?這點要考慮進來嗎?好,那如果你覺得很棒請你今年繼續下但如果你自己都覺得有點心虛了請你未來在媒體採購上面要注重媒體過去的CP值的表現到底對於台電的宣傳推廣有沒有幫助粉粉有沒有會覺得你今天要漲我們的電價\n\n17\n00:05:58,834 --> 00:05:59,014\n徐巧芯\n\n","tsv":"start\tend\ttext\n409\t15627\t我們請徐巧芯委員請做詢答謝謝主席我們請王部長跟台電我們請王部長跟台電董事長\n20668\t45169\t部長,我們台電目前虧損得非常嚴重包含2023年單年虧損1985億累積虧損達到3820億元中間我們也還沒有去認列合適的2858億的興建費用它等同於是一種負債那台電如果是民間公司早就破產了我想要問一下部長我們台電現在是不是面臨到非常嚴峻的財務問題\n47571\t65605\t對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該\n68387\t69689\t這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢\n84245\t87787\t因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購\n111781\t122070\t每年都給人家50萬50萬雖然不是非常大的金額但是我們要問的是台電既然財政狀況這麼的差財務狀況這麼差是不是要用在刀口上我想有些內容部長或許不知道像我來跟您做一個簡報我們來看一下具體而言我們這個錢是怎麼花的結案報告是怎麼寫的我們先來看2018年的\n134281\t137842\t2018年我們的結案報告提供的就是一個Banner然後呢我們結案報告這50萬喔50萬只刊在網站上面10天然後呢編輯式廣告兩則每個刊期45天等於說只有4個廣告而已然後走期10到45天這要發我們50萬這在2018年等一下會給你們時間回應2019年的時候一模一樣\n161346\t178634\t今天每年的狀況一模一樣兩則廣告45天兩則廣告10天隨便給你做一個微宣放上去只要50萬而2020年往後看三篇廣邊新聞就這樣三篇廣邊新聞再花50萬再往下看\n180304\t196532\t2020年一篇廣告五篇廣編十天的一期而已一檔的Banner50萬再看下一年2023年終於今年有提供到的是一些相關的KPI但是一樣只走了20天那這些點閱率來講我都幫你們換算好了如果換算出來的話你會發現說其實它的\n204435\t231685\t112年1月19日到2月7日點閱數只有567112年6月7日到6月21日點閱數只有423等於說是呢你的廣告投放預算非常的差為什麼會有這樣子的情況難道小錢就不是錢嗎難道你們投放廣告的時候不需要考慮他的CP值嗎這樣子的50萬廣告任何一家的大媒體都是比他還要便宜的宣傳效果都還是更好的\n232265\t236207\t為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?\n261242\t272323\t因為我們要做到每一個面向...你沒有回答到我的問題我只問你這樣子的一個專案每年花的50萬到底它對台電的宣傳的幫助是大還是小嗎?\n273325\t287352\t所以你覺得很棒今年還要繼續執行明年還要繼續執行我們會檢討執行的成效所以我今天就把成效都拿出來給你看了從2018到2023我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助那你今年要繼續下\n293155\t311368\t如果你認為推廣沒有幫助CP值太低的話那你今年不下你就只要回答我這個問題就好你們認為過去從107年到112年針對這家公司去下廣告的成果你覺得合理不合理你覺得錢有沒有花在包口上你覺得宣傳的效果是好還是不好\n312469\t330909\t我想知道你的看法。我想知道的是政府部門對於下降幅廣告的看法。你覺得宣傳的效果是好還是不好?你不用管我覺得好不好,我只想聽你的答案。\n332671\t338036\t還有什麼?還有跟媒體人的關係嗎?這點要考慮進來嗎?好,那如果你覺得很棒請你今年繼續下但如果你自己都覺得有點心虛了請你未來在媒體採購上面要注重媒體過去的CP值的表現到底對於台電的宣傳推廣有沒有幫助粉粉有沒有會覺得你今天要漲我們的電價\n358834\t359014\t徐巧芯\n","txt":"我們請徐巧芯委員請做詢答謝謝主席我們請王部長跟台電我們請王部長跟台電董事長\n部長,我們台電目前虧損得非常嚴重包含2023年單年虧損1985億累積虧損達到3820億元中間我們也還沒有去認列合適的2858億的興建費用它等同於是一種負債那台電如果是民間公司早就破產了我想要問一下部長我們台電現在是不是面臨到非常嚴峻的財務問題\n對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該\n這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢\n因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購\n每年都給人家50萬50萬雖然不是非常大的金額但是我們要問的是台電既然財政狀況這麼的差財務狀況這麼差是不是要用在刀口上我想有些內容部長或許不知道像我來跟您做一個簡報我們來看一下具體而言我們這個錢是怎麼花的結案報告是怎麼寫的我們先來看2018年的\n2018年我們的結案報告提供的就是一個Banner然後呢我們結案報告這50萬喔50萬只刊在網站上面10天然後呢編輯式廣告兩則每個刊期45天等於說只有4個廣告而已然後走期10到45天這要發我們50萬這在2018年等一下會給你們時間回應2019年的時候一模一樣\n今天每年的狀況一模一樣兩則廣告45天兩則廣告10天隨便給你做一個微宣放上去只要50萬而2020年往後看三篇廣邊新聞就這樣三篇廣邊新聞再花50萬再往下看\n2020年一篇廣告五篇廣編十天的一期而已一檔的Banner50萬再看下一年2023年終於今年有提供到的是一些相關的KPI但是一樣只走了20天那這些點閱率來講我都幫你們換算好了如果換算出來的話你會發現說其實它的\n112年1月19日到2月7日點閱數只有567112年6月7日到6月21日點閱數只有423等於說是呢你的廣告投放預算非常的差為什麼會有這樣子的情況難道小錢就不是錢嗎難道你們投放廣告的時候不需要考慮他的CP值嗎這樣子的50萬廣告任何一家的大媒體都是比他還要便宜的宣傳效果都還是更好的\n為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?\n因為我們要做到每一個面向...你沒有回答到我的問題我只問你這樣子的一個專案每年花的50萬到底它對台電的宣傳的幫助是大還是小嗎?\n所以你覺得很棒今年還要繼續執行明年還要繼續執行我們會檢討執行的成效所以我今天就把成效都拿出來給你看了從2018到2023我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助那你今年要繼續下\n如果你認為推廣沒有幫助CP值太低的話那你今年不下你就只要回答我這個問題就好你們認為過去從107年到112年針對這家公司去下廣告的成果你覺得合理不合理你覺得錢有沒有花在包口上你覺得宣傳的效果是好還是不好\n我想知道你的看法。我想知道的是政府部門對於下降幅廣告的看法。你覺得宣傳的效果是好還是不好?你不用管我覺得好不好,我只想聽你的答案。\n還有什麼?還有跟媒體人的關係嗎?這點要考慮進來嗎?好,那如果你覺得很棒請你今年繼續下但如果你自己都覺得有點心虛了請你未來在媒體採購上面要注重媒體過去的CP值的表現到底對於台電的宣傳推廣有沒有幫助粉粉有沒有會覺得你今天要漲我們的電價\n徐巧芯\n","vtt":"WEBVTT\n\n00:00.409 --> 00:15.627\n我們請徐巧芯委員請做詢答謝謝主席我們請王部長跟台電我們請王部長跟台電董事長\n\n00:20.668 --> 00:45.169\n部長,我們台電目前虧損得非常嚴重包含2023年單年虧損1985億累積虧損達到3820億元中間我們也還沒有去認列合適的2858億的興建費用它等同於是一種負債那台電如果是民間公司早就破產了我想要問一下部長我們台電現在是不是面臨到非常嚴峻的財務問題\n\n00:47.571 --> 01:05.605\n對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該\n\n01:08.387 --> 01:09.689\n這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢\n\n01:24.245 --> 01:27.787\n因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購\n\n01:51.781 --> 02:02.070\n每年都給人家50萬50萬雖然不是非常大的金額但是我們要問的是台電既然財政狀況這麼的差財務狀況這麼差是不是要用在刀口上我想有些內容部長或許不知道像我來跟您做一個簡報我們來看一下具體而言我們這個錢是怎麼花的結案報告是怎麼寫的我們先來看2018年的\n\n02:14.281 --> 02:17.842\n2018年我們的結案報告提供的就是一個Banner然後呢我們結案報告這50萬喔50萬只刊在網站上面10天然後呢編輯式廣告兩則每個刊期45天等於說只有4個廣告而已然後走期10到45天這要發我們50萬這在2018年等一下會給你們時間回應2019年的時候一模一樣\n\n02:41.346 --> 02:58.634\n今天每年的狀況一模一樣兩則廣告45天兩則廣告10天隨便給你做一個微宣放上去只要50萬而2020年往後看三篇廣邊新聞就這樣三篇廣邊新聞再花50萬再往下看\n\n03:00.304 --> 03:16.532\n2020年一篇廣告五篇廣編十天的一期而已一檔的Banner50萬再看下一年2023年終於今年有提供到的是一些相關的KPI但是一樣只走了20天那這些點閱率來講我都幫你們換算好了如果換算出來的話你會發現說其實它的\n\n03:24.435 --> 03:51.685\n112年1月19日到2月7日點閱數只有567112年6月7日到6月21日點閱數只有423等於說是呢你的廣告投放預算非常的差為什麼會有這樣子的情況難道小錢就不是錢嗎難道你們投放廣告的時候不需要考慮他的CP值嗎這樣子的50萬廣告任何一家的大媒體都是比他還要便宜的宣傳效果都還是更好的\n\n03:52.265 --> 03:56.207\n為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?\n\n04:21.242 --> 04:32.323\n因為我們要做到每一個面向...你沒有回答到我的問題我只問你這樣子的一個專案每年花的50萬到底它對台電的宣傳的幫助是大還是小嗎?\n\n04:33.325 --> 04:47.352\n所以你覺得很棒今年還要繼續執行明年還要繼續執行我們會檢討執行的成效所以我今天就把成效都拿出來給你看了從2018到2023我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助那你今年要繼續下\n\n04:53.155 --> 05:11.368\n如果你認為推廣沒有幫助CP值太低的話那你今年不下你就只要回答我這個問題就好你們認為過去從107年到112年針對這家公司去下廣告的成果你覺得合理不合理你覺得錢有沒有花在包口上你覺得宣傳的效果是好還是不好\n\n05:12.469 --> 05:30.909\n我想知道你的看法。我想知道的是政府部門對於下降幅廣告的看法。你覺得宣傳的效果是好還是不好?你不用管我覺得好不好,我只想聽你的答案。\n\n05:32.671 --> 05:38.036\n還有什麼?還有跟媒體人的關係嗎?這點要考慮進來嗎?好,那如果你覺得很棒請你今年繼續下但如果你自己都覺得有點心虛了請你未來在媒體採購上面要注重媒體過去的CP值的表現到底對於台電的宣傳推廣有沒有幫助粉粉有沒有會覺得你今天要漲我們的電價\n\n05:58.834 --> 05:59.014\n徐巧芯\n\n","segments":[{"start":0.409,"end":15.627,"text":"我們請徐巧芯委員請做詢答謝謝主席我們請王部長跟台電我們請王部長跟台電董事長"},{"start":20.668,"end":45.169,"text":"部長,我們台電目前虧損得非常嚴重包含2023年單年虧損1985億累積虧損達到3820億元中間我們也還沒有去認列合適的2858億的興建費用它等同於是一種負債那台電如果是民間公司早就破產了我想要問一下部長我們台電現在是不是面臨到非常嚴峻的財務問題"},{"start":47.571,"end":65.605,"text":"對因為現在台電有還有很多的那個建設工程所以在金流上面因為這樣的虧損呢在像銀行貸款的部分確實是比較困難所以一個公司如果他是遇到財務問題的話那我問一下部長你會不會認為說我們在所有的花費上面都應該要審慎不管他是大錢是小錢都應該"},{"start":68.387,"end":69.689,"text":"這是讓我覺得很懷疑的地方就是說我看我們的台電很有錢"},{"start":84.245,"end":87.787,"text":"因為台電既然財務狀況這麼差可是我們過去看到了台電在針對所謂的廣告採購的這個部分非常的鬆散我們可以看到112年從107年、108年、109年、110年、112年台電都同樣跟這家叫做放鹽科技傳媒股先有限公司的去做相關的採購"},{"start":111.781,"end":122.07,"text":"每年都給人家50萬50萬雖然不是非常大的金額但是我們要問的是台電既然財政狀況這麼的差財務狀況這麼差是不是要用在刀口上我想有些內容部長或許不知道像我來跟您做一個簡報我們來看一下具體而言我們這個錢是怎麼花的結案報告是怎麼寫的我們先來看2018年的"},{"start":134.281,"end":137.842,"text":"2018年我們的結案報告提供的就是一個Banner然後呢我們結案報告這50萬喔50萬只刊在網站上面10天然後呢編輯式廣告兩則每個刊期45天等於說只有4個廣告而已然後走期10到45天這要發我們50萬這在2018年等一下會給你們時間回應2019年的時候一模一樣"},{"start":161.346,"end":178.634,"text":"今天每年的狀況一模一樣兩則廣告45天兩則廣告10天隨便給你做一個微宣放上去只要50萬而2020年往後看三篇廣邊新聞就這樣三篇廣邊新聞再花50萬再往下看"},{"start":180.304,"end":196.532,"text":"2020年一篇廣告五篇廣編十天的一期而已一檔的Banner50萬再看下一年2023年終於今年有提供到的是一些相關的KPI但是一樣只走了20天那這些點閱率來講我都幫你們換算好了如果換算出來的話你會發現說其實它的"},{"start":204.435,"end":231.685,"text":"112年1月19日到2月7日點閱數只有567112年6月7日到6月21日點閱數只有423等於說是呢你的廣告投放預算非常的差為什麼會有這樣子的情況難道小錢就不是錢嗎難道你們投放廣告的時候不需要考慮他的CP值嗎這樣子的50萬廣告任何一家的大媒體都是比他還要便宜的宣傳效果都還是更好的"},{"start":232.265,"end":236.207,"text":"為什麼過去我們會每年向這家公司做相關的媒體採購?你可以下廣告但是你不覺得這樣子的一個CP值太低了嗎?各項的媒體其他家有像這樣子這麼貴CP值這麼低嗎?我直接問您您覺得這樣每年的成效對台電的宣傳效用幫助是高還是低?"},{"start":261.242,"end":272.323,"text":"因為我們要做到每一個面向...你沒有回答到我的問題我只問你這樣子的一個專案每年花的50萬到底它對台電的宣傳的幫助是大還是小嗎?"},{"start":273.325,"end":287.352,"text":"所以你覺得很棒今年還要繼續執行明年還要繼續執行我們會檢討執行的成效所以我今天就把成效都拿出來給你看了從2018到2023我就問如果你覺得下這樣的廣告對台電的宣傳推廣很有幫助那你今年要繼續下"},{"start":293.155,"end":311.368,"text":"如果你認為推廣沒有幫助CP值太低的話那你今年不下你就只要回答我這個問題就好你們認為過去從107年到112年針對這家公司去下廣告的成果你覺得合理不合理你覺得錢有沒有花在包口上你覺得宣傳的效果是好還是不好"},{"start":312.469,"end":330.909,"text":"我想知道你的看法。我想知道的是政府部門對於下降幅廣告的看法。你覺得宣傳的效果是好還是不好?你不用管我覺得好不好,我只想聽你的答案。"},{"start":332.671,"end":338.036,"text":"還有什麼?還有跟媒體人的關係嗎?這點要考慮進來嗎?好,那如果你覺得很棒請你今年繼續下但如果你自己都覺得有點心虛了請你未來在媒體採購上面要注重媒體過去的CP值的表現到底對於台電的宣傳推廣有沒有幫助粉粉有沒有會覺得你今天要漲我們的電價"},{"start":358.834,"end":359.014,"text":"徐巧芯"}]}}}}